Wash less, air more #

• Hang clothes outside or in a ventilated room between wears.
• Spot-clean stains instead of full laundering.

Use gentle cycles and cold water #

• Cold wash (30 °C) cuts fibre wear by up to 50 %.
• Select delicate or hand-wash cycles for silks, wools, and knits.

Turn garments inside-out #

• Protects colours and reduces abrasion on hems and seams.

Skip the tumble dryer #

• Heat breaks elastane and shrinks cotton.
• Air-dry flat for knits; hang woven items on padded hangers.

Press with care #

• Use the correct iron temperature for fabric type.
• Place a cotton pressing cloth between iron and delicate fabrics to avoid shine.

Store properly #

• Wide hangers for jackets and coats to keep shoulder shape.
• Fold heavy knits to prevent stretching; avoid wire hangers for anything tailored.
• Use breathable garment bags, not plastic, for long-term storage.

Rotate your wardrobe #

• Wearing the same item day after day accelerates wear points.
• Give fabric 24 h to relax between wears, especially denim and wool.

Repair early #

• Fix small seam splits or loose buttons before they widen or fall off.
• Minor repairs cost less and preserve original fabric.

Follow these habits and you’ll extend the life of your clothes, reduce your environmental footprint, and save money on replacements.